Tuesday, July 19, 2016

Social Change and Our Emotions


To paraphrase Mark Twain, everybody talks about social change, but no one does anything about it.  Both liberals and conservatives routinely tell us that they want change.  They insist that once they are in power, everything will be better.  Then, once they get there, it is business as usual.
Consider Donald Trump.  He says he will make America great again.  In other words, he will make us more of what we once were.  Immigrants will be excluded from our shores, while manufacturing jobs will return.  Nonetheless, this common sense version of America is merely a variation of a long-standing aspiration.
Consider Hillary Clinton.  She is going to make health care and education more affordable.  She will also increase the wages of the poor.  Her objective is to do so by making a bloated federal government even larger.  This will supposedly fill gaps in our national safety net.  In other words, she is a tinkerer, not a revolutionary.
Consider Barack Obama.  He was going to give us hope and change.  He would march into Washington and reconstruct it in his own enlightened image.  But what happened?  Even when he had total control over congress, the best he could muster were a collection of shovel ready jobs and a Gerry-built medical system.
Is this an accident?  Is there a reason why major changes seldom transpire?  In fact, people, for the most part, energetically resist significant transformations.  Although they say they want things to be different, when this ensues they are aghast.  Just as soon as they can, they push back against the unfamiliar.
How many times have we been told that we should think outside the box?  But when you do, don’t expect kudos.  If what you suggest is really different, you will be told that you are wrong.  You say the world is round; well, it is flat! 
For all the talk that we are rational creatures, we are actually quite emotional.  Important decisions are hardly ever made on the basis of facts and logic.  Critical choices derive far more frequently from deep-seated feelings.  Although we may not be aware of our sub-conscious affects, they habitually override analytical calculations.
Nor is this always bad.  If we were too easily swayed by novel arguments, we would routinely get into serious trouble.  We would jump to conclusions that seem to make sense without realizing that they leave out important facts.  With only what is on the surface is considered, subtle factors get ignored.
Think about ObamaCare.  Recall how all those brilliant economists and healthcare experts figured out, to the penny, who would benefit.  Then why did the exchanges that they put in place fail?  Or the deductibles on insurance policies soar?  Or millions of people lose their full time jobs?
Could the whizzes have been mistaken?  Indeed, how often are the experts wrong?  Did Medicare meet its cost projections?  Did the Soviet Union’s five-year plans vault its economy ahead of the rest of the world?  Did Mao Tse-Tung’s great leap forward bring progress?
Our emotions put a check on this sort of arrogance.  They are inherently conservative.  The way they may us feel is based on lessons learned by our communities, our remote ancestors, and us.  Their conclusions are then built into our guts and genes.  They thus incorporate information, only some of which is conscious.
Hence, were these lessons effortlessly disregarded, they could not warn of danger. Consider what would happen if we forgot that fire burns.  Imagine if, despite experiencing terrible pain when, as children, we put our hands in a flame, we years later did not remember how much this hurt.  How long do you think it would be before we burned ourselves to death?
Traditions and emotions matter because they provide essential knowledge—and do so tenaciously.  Yes, this can slow us down.  As a result, they may sometimes prevent us from making changes that we should make.  Nonetheless, they can also block us from walking off cliffs or too hastily embracing socialism.
Melvyn L. Fein, Ph.D.
Professor of Sociology
Kennesaw State University


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